Rauw Alejandro

Despacito, a song by Puerto Rican singer Luis Fonsi with Daddy Yankee was released in 2017. It became the number one streamed music at that time within six month. It was a mixture of pop music and reggaeton did not just bring interest in reggaeton but also attracted attention to Latin music more generally. Billboard's Top 100 featured two songs which were Spanish predominantly, as well as four tracks in 2016. At the peak of Despacito's popularity in 2017, however, 19 predominantly Spanish tracks made the top 100, and in 2020 there were 41 songs. Following the time that Justin Bieber released his bilingual remix of Despacito in the year 2017, the most well-known artists began to join forces with reggaeton performers. Drake and Bad Bunny worked together for the track MIA MIA (2018) and Madonna teamed up with Maluma on Medellin, 2019 Some reggaeton artists lamented the trend towards mainstream music in 2020. A new group, Rauw Alejandro wanted to maintain the evolution and development of reggaeton. He incorporated electronic dance styles and others into his music.